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Visibility audit

01 · The project

Visibility audit

AUTOMATION · SEO · STRUCTURED DATA
02 · What I built

A demonstration automation: it walks the pages one by one and notes what is missing for the people searching and what is missing for the machines indexing. Absent titles, an address outside the structured data, images far too heavy.

03 · The result

You come out with three things to fix, ordered by effect, instead of an eighty-page report nobody opens.

Pick a page: see what gets checked and what comes out to fix.

1 / 3
Page to analyseone address at a time
Opens the page the way a crawler doesloads everything, images included
Headless browsermeasures weight and timings
Compares it with the rest of the siteand with whoever ranks above you
The other pagestitles and descriptions already in use
Search resultswho shows up for those words
Who is being shut out?
the readerthe crawlerlocal search
Weighs the images and the first screenhow long a visitor waits
Checks titles and structured datawhat the engine actually reads
Checks address and hoursthe ones on the map
A fix list, ordered by effectthe heaviest one first
Flagged: the Maps listing stays stuckuntil the address sits in the data
01 · Source

Page analysed

02 · Decision

Checks the people searching and the machines indexing

Title, image weight, first screenful.

Page by page
03 · Action

What to fix, ordered by effect

Same title on 3 pages

2.4 MB image at the top

No text above the fold

The first one outweighs the other two

Pick what a customer searches for. On the left, what Google can read off the page; on the right, what an AI assistant can answer. The button shows the same page before and after the fix.

1 / 6
What was missing on the page
Address and hours written only in the prose, outside the structured data. The same title on three pages.

How Google reads you

artigianogelateria.it

Home | Gelateria

Welcome to our website. Discover our products and our story…

What an AI assistant answers

Question put to the assistant

artisan gelato open now in Cosenza

I don't have information on this gelateria's opening hours. I'd suggest calling them directly.

Examples built on demonstration projects. They show what changes on the page, not a promised position: where you land in the ranking is not decided by me or by any other supplier.

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